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'The Force Awakens' Ad Campaign Begins | Latest News

'The Force Awakens' Ad Campaign Begins

After the surprise Star Wars: The Force Awakens international trailer on Nov. 6, it looked like enough new Star Wars material would be released for a little while. Nevertheless, this was just the cue for the TV ad campaign to begin with a debut ad on Nov. 8. read more

Disney Has Only Run Minimal Part Of Star Wars: The Force Awakens Ad Campaign So Far

Yesterday, it was reported by The Hollywood Reporter that Star Wars: The Force Awakens had sold a whopping $50M in advanced ... sources that Disney has only put out "a minimal part of its ad campaign." One source goes as far as claiming we've only seen ... read more

How Star Wars: The Force Awakens boosted cinema ad sales

Cinema advertising revenues are making the jump to light speed as global cinema pulls in record profits. The combination of Star Wars: The Force Awakens and the James Bond ... advertising reel before the film begins – during Spectre screenings. read more

May the Mascara Be With You: CoverGirl Reveals STAR WARS Inspired Make-Up Line... No, Really

The ad campaign begins in September, while the make-up hits shelves this December to coincide with the release of Star Wars: The Force Awakens on December 18. read more

Ad of the Day: Nike Celebrates the ‘Iron Nun’, an 86-Year-Old Triathlete With God on Her Side

Much like the campaign's epic kickoff spot, the narration (from Oscar Isaac of The Force Awakens and Ex Machina fame) begins at a leisurely pace ... the tongue-in-cheek narration probably muddles the ad's potency more than it amplifies it, but there's ... read more

Star Wars The Force Awakens TV spots begin hitting the world

Although Star Wars: The Force Awakens doesn’t begin hitting theaters until mid-december, it seems the marketing campaign is already taking off in some international markets. On Sunday the official Star Wars Korea YouTube channel published what appears to ... read more

Lucasfilm Launches Expansive STAR WARS: THE FORCE AWAKENS Promotional Campaign

historic promotional campaign in support of "Star Wars: The Force Awakens," opening on December 18. For the highly anticipated next episode in the "Star Wars" franchise, each company has developed break-through, custom creative campaigns, and innovative ... read more

FCA uses The Force in global 'Star Wars' ad campaign

FCA, in a partnership with Lucasfilm, is launching a global advertising campaign on Thursday to co-promote Star Wars: The Force Awakens alongside five FCA brands. Dodge, Chrysler, Ram, Fiat and Jeep will each have 30-second spots that are laced with ... read more

Target Captures Star Wars Fan Memories From 1977 to Today

The push, which begins rolling out today, makes Target one of the first marketers to leverage the latest installment in the Star Wars franchise, "Star Wars: Episode VII - The Force Awakens," in a major advertising campaign, but it certainly won't be the last. read more

Was Yoda just confirmed for The Last Jedi !?

but who will not, " concludes the false ad. "She's handsome ... might make an appearance to give guidance to Luke Skywalker as a Force Ghost. Oz's Yoda voice did feature in "The Force Awakens" when Maz Kanata presents Rey with Luke's old lost lightsaber ... read more
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